Through laboratory and industrial experiments, the feasibility of replacing traditional inorganic bentonite with organic bentonite for pellet production is explored. The results show that the performance of organic bentonite is generally better than that of inorganic bentonite. After using organic bentonite, the unit consumption of bentonite decreases by 4.30 kg/t, and the grade of pellets increases by 0.2%. However, at the same time, it also leads to a decline in pelletizing production, an increase in consumption indicators, and a decrease in the compressive strength of finished balls. In actual production, the stability of the strength of the organic bentonite pellets can be ensured by reducing the speed of the chain grate, the output per table, and increasing the roasting temperature. In addition, the feasible suggestion for pellet production of organic bentonite is given from the point of view of economic benefits.